January 25th 2006: The start of the first season of the German version of an “America’s Next Topmodel”. The jury lead by Model Heidi Klum observes the 11637 applicators in swim wear. Irina a 1,83 meter tall brunette is introduced. Like all others she waits nervously for the opinion of Heidi and her expert-collogues after her “live walk”. To their answer that she is not what the show is searching for she asks “Am I too fat?” At a weight of 52 kilos at a height of 183 Irina would be categorized underweight after BMI-standards. Pointing at their logo displaying the silhouette of a thin model Heidi replies: “For us you are!“ The girl’s elimination is confirmed right away. More and more girls are dismissed due to their weight in the following shows. Weighing 50 Kilo at 1,75 eliminates girls from the show just like a weight of 52 at 1,76. Three seasons later the shows still airs with 3,86 Million watchers per week. Most of them, as a study of the German Ministry for Family Affairs states, are girls between the ages of 13 to 19. In a phase when popularity becomes very important, shows like “Germany’s Next Topmodel” have dramatic effects on this age group since the success of being thin is glorified.
There are 600000 cases of eating disorder and a rising number of teenage anorexics in Germany. That “half the normal-weight girls and a quarter of the normal-weight boys still described themselves as being too fat” and that “normal-weight children who believed they were fat scored as poorly as children who really were obese” in a self esteem test is the result of this year’s survey of the German “Bravo” magazine. Addressing the responsibilities of the media therefore becomes important. Model agency manager Louisa von Minckwitz does not understand the uproar. She states that in the model business “very thin, androgen girls are wanted”. To the accuse of doctors like Prof. Dr. Manfred Richter, director of the Roseneck Hospital Chimsee, that topmodel casting shows are “propaganding the unreachable thrill of being super skinny” she responds that model casting shows are just picking out the girls that will have the best chance in today’s harsh fashion industry. Also Peyman Admin, who is a part of the jury is this opinion: “the demand for skinny girls is not coming from us, but directly from the top designers”. This defense statement is not accepted by the doctor who warns of the deathly outcome 5% of the anorexic cases have: “The show is increasing teenager’s demand for dieting”. Shows in which very skinny girls succeed over normal-weight girls, give young teens the wrong picture. The psychologist Günther Klonsinski confirms this saying that these idols from the media can lead to the wish for weight loss. “Connecting a fixed body shape to success, recognition and confidence is dangerous”
Glorifying the victory of the super skinny therefore can have dangerous effects on teenage girls. Though it is reasonable that the models for the standard designer clothes size 34 have to be searched for, shows should be aware of their influence on viewers and take responsibility for it. A first step of resolving this problem could be taken by the government by banning underweight models from catwalks. If this would resolve the “thrill for thin” is questionable, but it might take some pressure of Heidi’s casting show and for the first time lead her to say: “Sorry you are too thin for this job”
Bibliography:
http://well.blogs.nytimes.com/2008/06/23/many-normal-weight-teens-feel-fat/http://www.npr.org/templates/story/story.php?storyId=6492893http://www.spiegel.de/kultur/gesellschaft/0,1518,538454,00.htmlhttp://www.ceiberweiber.at/index.php?type=review&area=1&p=articles&id=30http://www.bild.de/BILD/unterhaltung/TV/2009/04/08/jade-mcsorley/start-bei-britains-next-topmodel-trotz-magersucht.htmlhttp://www.dradio.de/dlf/sendungen/kommentar/965335/http://www.sueddeutsche.de/panorama/90/372901/text/